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VIRTUAL REALITY

Virtual Reality Services

Virtual reality is a computer-generated 3D environment with objects and places that simulate the real world. To get inside the “world” you need to use special glasses that will show you all the beauties. When we talk about 3D virtual reality in the context of real estate or architecture, what does this mean? It means that if you want to see the way a building will look inside or from different angles and you prefer to walk through it before it is built, to avoid mistakes and even save money, you better order a virtual reality tour from a 3D rendering company.

About Virtual Reality Services by Freedes Studio

Freedes Studio is the right company for you if you are looking for a leading provider of visualization services. Our company has worked in the rendering field for about 10 years. During this time, our artists continue to learn all the nuances to make renders look as real as photos. We do understand how the technology world grows fast and that it’s necessary to walk next to it, not behind. So, when you check our portfolio, before ordering a virtual reality service or any other rendering service, you’ll see we are telling the truth about the quality of our works. Top quality, time management, and transparent prices are all about our company.

Check Our Virtual Reality Services Work

Our Clients

Who Do We Serve With Virtual Reality Services

Virtual reality is a universal technique that can be used in various fields. One of the most popular is, of course, the game field, but VR doesn’t stop at games only. This is an immersive tool for real estate professionals and architects as well. Let’s break down a little the categories for whom our company provides VR services: 

Virtual reality in real estate can play a powerful role. For example, if a real estate developer is planning to construct a new residential complex, rendering services can help them create a 3D VR environment to involve more buyers. Through VR, potential buyers can put on a headset and step into a fully realized 3D model of the complex. They can explore the floor plans, experiencing the layout of each block as if they already live there. VR allows them to open doors, walk through rooms, and get a true sense of the space. 

  • Architectural Specialist

Virtual reality in architecture can help control design and even a full plan. Most of the building requires a full plan that will show not only the construction plan but also the landscape, with buildings around, amenities, and attractions. So basically, it’s kinda like a virtual street block, which can help in construction, in promotion material, and also engage clients. The high level of realism will help with firsthand exploration of the area and even interaction with elements. This experience helps to give a complete idea of the property.

  • Designers

Virtual reality in design can help see and transform all design details to create unparalleled products and environments, enabling interaction with virtual prototypes. Each project and desire of the client is unique, and virtual reality helps in understanding all the needs and crafting an innovative and effective design.

Our Virtual Reality Production Workflow

3d rendering workflow

Step 1 — Scope, Spaces & Target Headset

Virtual reality is built for specific hardware, and the hardware decides what is possible. A standalone headset at a sales desk and a tethered rig at a trade stand carry very different budgets of detail. We agree first which spaces are walkable, what a visitor can do in them — change a finish, open a door, step onto a balcony — and what device it has to run on.
3d rendering workflow4

Step 2 — Modelling to a Polygon Budget

Unlike a still image, a VR scene is drawn twice, once per eye, dozens of times a second. Geometry is therefore built to a budget, with simpler versions of distant objects that swap in as the visitor moves away. This is what separates VR from rendering: the model must be accurate and cheap to draw at the same time.
3d rendering workflow2

Step 3 — Baked Lighting & Real-Time Materials

Light that a renderer computes over minutes has to be prepared in advance and stored in the scene. We bake the lighting, then rebuild materials so they hold up under a moving camera and under head-mounted lenses, where reflections and fine patterns behave differently from a flat screen.
3d rendering workflow3

Step 4 — Interaction Build & Comfort Testing

Controls are built and then tested for comfort, because virtual reality that drops below its target frame rate makes people ill. Movement, teleporting, reachable heights and readable text are all checked on the actual headset by someone who has not seen the project before.
3d rendering workflow

Step 5 — VR Build Delivery & On-Site Set-Up

You receive an installable build plus notes for running it: starting a session, resetting it between visitors, recovering when a headset loses tracking. If the experience lives in a sales suite, we specify the play area and the hardware it needs.
interior rendering of the living room with large windows wood details and view to the mountains

Types of VR Experiences We Build

VR is not one product. What we build depends on who puts the headset on, where they are standing, and what they are meant to decide afterwards. These are the four situations that come up.

Sales-Suite VR for Developments

A headset on a desk in a marketing suite, handed to a buyer who has ten minutes. The build has to start instantly, reset cleanly between visitors and be usable by someone who has never held a controller. Usually one or two unit types, free movement inside them, and a switch between finish packages — that last one closes more sales than the walkthrough does.

Design-Review VR for Architects

Built for a project team rather than a customer: full spaces at true scale, so ceiling heights, corridor widths and sightlines can be checked by standing in them. Accuracy matters more than atmosphere here, and the model usually comes from your own architectural model rather than being rebuilt.

Interior Configurator VR

One space, many options: flooring, joinery, worktops, wall colours, furniture packages, switched live while the client stands in the room. This is the version that pays for itself fastest, because it replaces weeks of rendered option sets with a single session. It is also the heaviest to build, since every option has to be prepared in advance.

Exhibition and Trade-Show VR

Built for a stand: short, guided, impossible to get lost in, and running on hardware that survives eight hours a day for four days. Often paired with a large screen mirroring what the headset user sees, so a queue can watch while one person plays.

When a 360° Tour Is the Better Buy

If the audience is your website rather than a room you control, a 360° virtual tour reaches thousands of people for a fraction of the cost and needs no hardware at all. We would rather point that out than build a headset experience that stays in its case.

3D Virtual Reality FAQ

What is architectural virtual reality?

Architectural virtual reality is an immersive digital experience that lets users explore a 3D representation of a building or space. It allows clients and stakeholders to experience the project before the physical space exists.

What is virtual reality used for in architecture and real estate?

VR is used to present buildings and interiors, review designs, demonstrate spaces to clients, support real estate sales, and create immersive project presentations.

What is the difference between virtual reality and a 360° virtual tour?

A 360° virtual tour lets users look around from fixed panoramic viewpoints, while virtual reality can provide a more immersive experience inside a navigable 3D environment.

What is the difference between VR and AR?

Virtual reality places the user inside a fully digital environment, while augmented reality overlays digital content onto the real world.

What information do I need to provide to start an architectural VR project?

We typically need architectural drawings, floor plans, elevations, sections, and any available 3D or BIM model. Interior layouts, material references, and furniture information are also useful.

Can you create a VR experience from an existing 3D or BIM model?

Yes. We can use an existing 3D or BIM model as a starting point and prepare it for an immersive VR experience.

How long does an architectural VR project take?

The timeline depends on the size and complexity of the environment, amount of 3D modeling, level of detail, and type of VR experience required. A straightforward project can take several weeks.

How much does an architectural VR project cost?

The cost depends on project size, complexity, amount of modeling, level of detail, number of spaces, and technical requirements. We provide a project-specific quote.

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