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The architectural concept of the project is considered the author’s concept of the object, which is fixed by means of an integrated circuit, taking into account aspects of economic solutions to project requirements, social, sanitary, engineering, environmental plan, the fixed section of architectural figures in the documents of the construction project. All of this are implemented directly in the construction.

Typically, the project consists of a sketch, or of 3d simulation of the exterior, interior that is supposed to be designed. Work consists of the following stages:
Concept. The initial stage determines if the object can be placed on territory, development of the concept of decisions. In addition, at this stage architectural 3d visualization 3d of the building is performed into the background surrounding. And customer is provided by options for the proposed zoning.

Preliminary design. Here is making a detailed elaboration of the main architectural concept and art, space-planning decisions on the subject. Customer provides plans of each floor and all necessary calculations, sketches stylistic variant of the interior and exterior.

At the design stage, developed precise and final decisions of the project: construction, engineering, architecture, space planning, design, technology.

At the stage of drawings are made all necessary sketches that where all details of the geometrical parameters and characteristics of structures, constructions and its elements are indicated.

It is important to note that for the start of work with design customer must provide technical task. This is a verbal description of the requirements to the future construction of the project. In the absence of the technical task, it can be compiled in collaboration with the architect. Clear technical task will guarantee that 3d visualization will be according to the request of the client.

If you ask what we want to get as a result of 3d visualization, we can note that we want to do work in the most realistic way and fill it with life for visualization photography. For this, we use high-quality models and realistic lighting, but except for it, we also have two fundamentally different moments.

The first is angles from the height of human sight. This technique makes the image so realistic that the viewer is simply immersed in the project head first. In this way, the figure is perceived not just as an artificial picture, but as a real object in the background environment. That’s how you can create the impression that it’s just the photo, which was taken by the photographer being in a certain place. The “shoot” needs to be made not from somewhere in the air, but from a real place like a path for pedestrians or the sidewalk, and it needs to capture all surrounding details, that will make the visualization photography looks realistic.

Many professionals and studios, especially beginners, don’t even know about this and have no idea how they can achieve such an impressive effect. And their architectural visualization hasn’t yet reached the desired level. Although this is completely okay, all skills only come with practice.

There is another method, that helps to maximize detail for images panoramas. It requires fairly precise manual editing. Each master plan is made by a specialist manually without using any ready-made models and pictures. Thus 3d visualization of the exterior is performed with special attention to every small detail (including the individual elements of the landscape), the direction of shadows, the position of the glare of the sun, and stuff. In this approach, the quality of a panoramic image is similar to a photo. If you want to make a really high-detail picture, use a perspective that comes from the height of the bird’s flight. Such a perspective allows a full and very elaborate in detail concept of the complex or neighborhood.

Summing up everything above, we can conclude that the picture that is most similar to the photo, will create a real sense of presence and will expand the potential buyer’s boundaries of perception. It allows us to represent the object like it is already built. This means that you can emotionally move into it, and feel yourself like in other reality.

The technology of apartment 3d modeling, as well as other 3d visualization services, can improve the quality of advertising for your product. Especially in the situation when the product is at the design stage and it is impossible to make real-life photos.

However, it’s hard to get along with every 3D-render specialist. And as with any other cooperation, various problems can occur between customer and performer:

• The performer can’t finish his work according to the assigned term. As a result, the delay increases the risk of failing the project, which increases the chances of losing customers and profits.
• The resulting draft is full of errors. This happens if the 3d-artist wasn’t attentive to the task. Also, sometimes it’s hard to make render similar to the client’s vision and artist needs to produce new 3d drawing ideas. In this case, unfortunately, you can’t return the time and nerves that you spend.
• The price is too high for the performance. The price of all primary and supplementary services is not clearly specified. This occurs due to the fact that there are still certain parameters that can affect the price. Each project has an individual cost. Therefore, in the end, the performer can surprise you with a high price.
• No Warranties. Sometimes exist the risk that after the receipt of the payment order artist will disappear. So you won’t get both money and 3d-visualization.
• No result or the low-quality result of work. Even if the performer has a fantastic portfolio, his performance will not always be so. In a situation like that, the client can simply not accept the project. As a result, wasted money and time.

All possible troubles can be avoided if you’ll choose the 3d imaging studio instead of a freelancer. In this case, you will have a warranty, precise deadlines, high quality, the possibility of improvements, the ability to track job steps, transparent costs, fresh 3d drawing ideas, and, of course, openness and accessibility.

The Internet can realize a lot of properties, and the competition is steadily increasing. Before, when a building or apartment was deficient, then any offer on the market sold itself. But now you need to look uncommon to make your clients interested in real estate and visualize change. And one of the ways to achieve it – building renders. And this is the right way to stand out among the enormous architectural diversity.

Before getting this service, many have a completely logical question: is there a library of ready architectural solutions? And can it replace the need to develop an individual project? Alas, this is not possible. Each building, interior or exterior individual, rendering needs to be very unique for every 3d image. From several ready-made solutions, you can use ready-made models for landscape environments (street furniture, trees, lights, cars). This is because in reality around us we also have the typical things – lights, cars, trees, and sidewalks. As for the buildings, even if their structure corresponds to the standard design, each array has an individual structure that is different from other general plans and special internal planning. Thus, it is necessary to simulate the project again and fill it with already constructed models. But also for the surrounding area, you can individually construct specific architectural forms.

Usually, the time the architectural planning and the beginning of the first sales is happening at the same time as the creation of custom 3d renders. In addition, it often happens that the project has not even been completely decorated, but sales are already appearing. So, we have to “hot pursuit” to create a project with fresh architectural drawings and visualize change.

It is important to note that coping with such situations and own crisis management at the initial stage of the construction process can be relatively painless to change the concept, in many studios. It is very important for the younger generation of developers who put their tastes, preferences, and ambitions above the requirements of the market.

About alternatives, the increasingly popular use of real-time graphics. Its essence lies in the fact that you are visiting the site and using the tablet mode using an additional reality that lets you see the future structure of the model to its real scale. Of course, the technology has improved, it is not as detailed as the visualization, but it gives its amazing effect.